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Mobile + Video Marketing

Master your multi-device marketing strategy - Winning mobile video strategies, UX/design, millennial strategies, new platforms, mobile data, search, and more

Looking for strategies to reach your customers on the billions of mobile devices out there? There’s a ton of mobile-relevant sessions on the Digital Summit program to help you sharpen your skills — content, video, data, engagement, and more.

“The speakers all possessed very deep knowledge in their field. Very impressed with this conference. Outstanding value. Loved the DJ also!”

– 2016 Digital Summit attendee

Session Filters

Day 1 Monday, March 27

  • March 27
  • 2:30 pm - 3:00 pm
  • Stage 3
  • Create digital ads that consumers will engage with across devices
  • Tailor digital creative based on marketing objectives
  • Understand what different generations of consumers would like from digital ad creative
  • March 27
  • 4:00 pm - 4:30 pm
  • Stage 2
  • Avoid falling for generational stereotypes
  • Stay attuned to the next generation's consumption trends
  • Create content that connects with millennials
  • Use big data to your advantage
  • Leverage the biggest emerging trends in marketing
  • March 27
  • 4:00 pm - 4:30 pm
  • Stage 1
  • Create videos that connect emotionally with your audience
  • Successfully get your videos approved by management
  • Avoid the small mistakes that kill a video’s chance of getting shared

Day 2 Tuesday, March 28

  • March 28
  • 10:00 am - 10:30 am
  • Stage 1
  • Perform deep content topic ideation to capture organic traffic
  • Shift your strategy to adopt agile methodologies
  • Use a Hub & Spoke content model
  • Understand why search engine optimization is more critical than ever
  • March 28
  • 10:00 am - 10:30 am
  • Stage 3
  • Leverage mobile customers as a built-in focus group
  • Test and iterate on new features quickly by collecting feedback from thousands of customers within days
  • Make data-backed decisions about the direction of the company to ensure you’re building a brand in-line with customer expectations
  • March 28
  • 3:00 pm - 3:30 pm
  • Stage 3
  • Understand ways that mobile and social content consumption are changing and converging
  • Use methods such as geotargeting to better reach your audience
  • Leverage native advertising to influence perception during the evaluation and purchase process
  • Envision what the future of mobile advertising looks like

Join us at DS Seattle 2018

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